The ongoing revolution in the area advocacy is not based on the use of software, but on a complete shift in mentality.
With society today experiencing a period of accelerating transformations, most companies around the globe are turning into platforms characterized by infinite connections, such as Amazon, Google, Facebook, Airbnb, Netflix and to name a few.
As such, this new society demands a new form of advocacy; one based on the following qualities:
The rapid democratization of legal knowledge
Originality and speed in legal interpretation
The end of arguments based on authority
Creativity and design
Quickness in conflict resolution
Empathy, relevance and access
An ability to connect, to think abstractly and to be analytical (based on data and facts)